A festive P.S.A from Small Army
The Moral

When you truly grasp reality, possibilities come to light.

Leica

How do you market to an audience that ranges from film producers, to crime scene investigators, to landscape architects and engineers? Appeal to the designer in all of them. As the smallest, lightest imaging scanner available, the Leica BLK360 allows you to capture the world around you in 360° with the push of a single button. This industry-changing, possibilities-opening device is sleek, simple, and artfully engineered. So we created a campaign that is, too—exceeding their sales goals by 76%.